Google Ads Agency for Coaches & Course Creators
If you want to grow with Google Ads and reach 90% of all internet users, you’ve come to the right place!
leads4coaches helps its clients to achieve five-figure monthly revenues and more via google ads.
If you want to grow with Google Ads and reach 90% of all internet users, you’ve come to the right place!
leads4coaches helps its clients to achieve five-figure monthly revenues and more via google ads.
Yes, it pays off to advertise your coaching offers with Google Ads.
Look what we achieved for Britta’s 5k-€ coaching program:
“We’ve run a few Google Ads before working with Sonja, but without really deep knowledge, so the question has always been, “Are we really getting the most out of this, or is there more we could do, or could we save costs somewhere through targeted optimization?”My goal is to get measurable results with Google Ads and to attract clients for my NeuroEmbodied Soul Centering® (NESC) coaching training.
However, I myself no longer want to personally take care of placing the ads in the process. Although I could have a team member trained for this, from my point of view it really takes a lot of experience to get the best out of the channel. That’s why we decided to work with Sonja.
Together with her, we were able to achieve a conversion rate of 10% and a return-on-ad-spend (ROAS) of 11 via Google Ads. This is so sensational that we would like to give Google Ads even more weight and budget within our company in the future and use it as our main advertising channel.
Of course, we will continue to do so in cooperation with Sonja! Because on top of these great results, working with her is really fun and totally uncomplicated. She listens to us, optimizes where necessary without wanting to reinvent the wheel, and she is fast, reliable, and thinks along with us.”
Britta Kimpel
Dipl.-Psychologist & Expert for NeuroEmbodiment and Founder of NeuroEmbodied Soul Centering® (NESC)
Yes, it pays off to advertise your coaching offers with Google Ads.
Look what we achieved for Britta’s 5k-€ coaching program:
“We’ve run a few Google Ads before working with Sonja, but without really deep knowledge, so the question has always been, “Are we really getting the most out of this, or is there more we could do, or could we save costs somewhere through targeted optimization?”My goal is to get measurable results with Google Ads and to attract clients for my NeuroEmbodied Soul Centering® (NESC) coaching training.
However, I myself no longer want to personally take care of placing the ads in the process. Although I could have a team member trained for this, from my point of view it really takes a lot of experience to get the best out of the channel. That’s why we decided to work with Sonja.
Together with her, we were able to achieve a conversion rate of 10% and a return-on-ad-spend (ROAS) of 11 via Google Ads. This is so sensational that we would like to give Google Ads even more weight and budget within our company in the future and use it as our main advertising channel.
Of course, we will continue to do so in cooperation with Sonja! Because on top of these great results, working with her is really fun and totally uncomplicated. She listens to us, optimizes where necessary without wanting to reinvent the wheel, and she is fast, reliable, and thinks along with us.”
Britta Kimpel
Dipl.-Psychologist & Expert for NeuroEmbodiment and Founder of NeuroEmbodied Soul Centering® (NESC)
Are you ready to grow your business through Google Ads?
This is how we can work together
When I start working with new clients, we walk through the following 3 phases together.
This is how we can work together
When I start working with new clients, we walk through the following 3 phases together.
Step 1
The Red Carpet
Workshop
First, we start with the Red Carpet Workshop.
This means we literally want to roll out the red carpet for your new clients before they come.
In this workshop we take care of your goals, your warm-up strategy and which conversions are important for us and which Google Ads budget we need in order to start. We plan what content you want each of your audience segments to see, and we decide what we want to measure. The easiest way to do all this is as a workshop via zoom or Teams.
The result of this two-hour workshop is a crystal-clear strategy that we want to pursue together – and that’s what can ultimately make the difference between a Roas of 5 and a RoAS of 10.
Typically, you’ll take away a lot of valuable insights from this workshop for optimizing your landing pages, content, and funnel, which you can implement right afterward before we move on to step 2.
The more input you and your team bring to the workshop, the more efficient the workshop will be. That’s why you will always receive onboarding documents from me in advance with some questions, so that no important information is missing.
Step 2
The Set Up
of your Campaigns
After the workshop, my team and I will start setting up the tracking, setting up your campaign, and setting up the reporting dashboards – but of course you will see all the campaign designs before they go live and you can and should give us feedback on them.
At the end of this phase, all campaigns, ad groups and ads are finished and ready to go live – and you will have a well-functioning tracking that we set up with Google Tag Manager, Google Analytics 4 and Google Ads Conversion Tracking.
(Yes, we’ll also adjust your Google Analytics setup if necessary, because if we have these insights later on during optimization, we can boost your RoAs a bit more).
Step 3
The Launch &
Optimization Phase
Now it gets exciting, because in the 3rd phase we start your campaigns, optimize them regularly and scale your results over time through the learnings we gain.
In a nutshell, you don’t need to log in to Google Ads once during this whole process (of course, you can still do that at any time if you want because your account will always stay yours), we just need feedback or sometimes a decision from you at some points to further optimize your campaigns towards your goals.
Are you ready to get started with google ads?
Just drop me some info about your business, and I’ll see how I can help you.
Who is the person behind leads4coaches?
Hi, I’m Sonja Gottschalk,
google ads coach, official google partner and agency. I have been at home in online marketing since 2001, and since then I have achieved a total of around EUR 1 billion in sales via online marketing for my clients, for former employers and for myself.
I am from Germany and I have helped many german speaking online coaches to increase their sales through google ads and to generate more than 50.000€ monthly revenue through google ads.
But now it’s time for you to benefit from it also!
That’s why I’ve decided to start helping English-speaking coaches as well, so that you can use my strategy to maximize your target audience’s willingness to pay and help your business grow.
We’re a Google Partner.
As a Google Partner, we’ve demonstrated our ability to maximize campaign success, drive client growth, and earn the latest Google Ads product certifications.
The Google Partner badge signifies our expertise in digital advertising and helps us stand out in the industry.
We have access to the latest insights and trends, promotional offers to give new clients ad credits toward their campaigns, and advanced product training for the latest Google Ads expertise.
Who is the person behind leads4coaches?
Hi, I’m Sonja Gottschalk,
google ads coach, official google partner and agency. I have been at home in online marketing since 2001, and since then I have achieved a total of around EUR 1 billion in sales via online marketing for my clients, for former employers and for myself.
I am from Germany and I have helped many german speaking online coaches to increase their sales through google ads and to generate more than 50.000€ monthly revenue through google ads.
But now it’s time for you to benefit from it also!
That’s why I’ve decided to start helping English-speaking coaches as well, so that you can use my strategy to maximize your target audience’s willingness to pay and help your business grow.
We’re a Google Partner.
As a Google Partner, we’ve demonstrated our ability to maximize campaign success, drive client growth, and earn the latest Google Ads product certifications.
The Google Partner badge signifies our expertise in digital advertising and helps us stand out in the industry.
We have access to the latest insights and trends, promotional offers to give new clients ad credits toward their campaigns, and advanced product training for the latest Google Ads expertise.
Let’s talk numbers
Here is a rough overview of your investment. The exact figures may differ in your individual contract.
The Red Carpet Workshop
849 €
(fixed price*)
1st Setup of Campaigns & Tracking
2700 €
(individual price*)
Ongoing Campaign Management and Optimization
from 1500 € / month + 15% of your Google Ads ad spend
(individual price*)
*All prices plus VAT, if applicable. Exchange rate: 1 EUR = 1.11 USD or 0.89 GBP (as of 16.4.23)
Are you ready to get started?
FAQs
Here are a few more important answers to your questions.
When is the right time to start with Google Ads?
I recommend you advertise an irresistible, proven offer that is already selling well through organic and other channels. This way we can better analyze and optimize your campaign.
When will I see results?
Google Ads is like good wine: it gets better with time.
The first results can come quickly, but your RoAS will only increase through learnings over time.
That’s why I recommend that you always set up Google Ads campaigns for the long term and not just run them for a few days but rather 3 months and longer.
What is your time zone?
I’m located in Cologne in Germany, and my timezone is CEST (or CET winter).
Converted to Pacific Daylight Time (PDT) this means PDT +9 (or BST +1) = CEST.
How can I pay?
You can pay for the workshop and the setup by credit card or Paypal. For the ongoing campaign management individual solutions are also possible.